Horticulture Document Library

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Three C’s of Success with Fresh Cut Flowers (2) – Cleanliness

Subject:

Three C’s of Success with Fresh Cut Flowers (2) – Cleanliness

Abstract:

In the floral industry, there is increasing competition. It seems that everyone from supermarkets to discount warehouses are selling cut flowers. With this increased competition, retail florist must prove to consumers that their flowers are “a cut above the rest.” The question is – how?

Source: • American Floral Endowment Special Research Reports #410

Libraries: Floriculture

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