Best Practices for Retail Display of Fresh Cut Roses and Lilies
Subject:
Best Practices for Retail Display of Fresh Cut Roses and Lilies
Abstract:
Many floral retailers, supermarkets, and mass outlet stores display cut flowers at room temperatures which shorten the vase life intended for the consumer. The use of floral display coolers that allow consumers to view and purchase product under temperature controlled conditions during retail sales has been increasing in popularity.
Source: • American Floral Endowment Special Research Reports #447
Libraries: Floriculture